Sayyar

Design for the new monograph from renowned Texas photographer Keith Carter capturing the eerie beauty of the Southern wetlands.

 

Background: Our assignment with Al Akaria has commenced with the facilitation of a long-term visioning program for the company, focused on delivering on their vision of creating sustainable places that foster joy, productivity and innovation. This has required blue ocean thinking regarding the Saudi Citizen in 2025, prior to developing the Development, Marketing and Sales strategic platforms across a number of new and existing real estate developments across the Kingdom of Saudi Arabia.

Client

Sayyar
Expertise
Brand Identity
Brand Experience
Communications

We drew inspiration from the history of computing. In 1804, the Jacquard loom revolutionised the weaving industry. It used binary code patterns on interchangeable punch-cards to automate the weaving process, technology that directly influenced the first programmable computers.

Rebranding to Thredd marks a new era for our company as we begin the next phase of our growth… our new brand reflects our renewed focus on enabling our clients to create a more interconnected, accessible, and seamless payments ecosystem.

Kevin Schultz CEO, Thredd